The Hybrid Model in the Pandemic from the Point of View of the Students of the Bachelor of Business Administration and Management in the Universidad Politécnica del Estado de Morelos.

Abstract

The objective of this research was to know the perception of the students of the Bachelor of Business Administration and Management in the Universidad Politécnica del Estado de Morelos regarding the hybrid model that was implemented as of September 2021 for the teaching-learning process. In this way, it was intended to determine the elements that favored learning in the hybrid modality of the previously mentioned students.

This document details in the Introduction, the research problem, as well as the impact of the study carried out. Subsequently, in the Theoretical Framework, a conceptual basis is offered based on current bibliographic references related to the topics discussed (COVID-19, teaching-learning strategies during the pandemic, hybrid model). Before developing the Methodology section, the research problem is shown to later describe the procedures, approach and research method. Likewise, the instrument used for data collection and the variables that comprise it are described. Finally, the results, conclusions and proposals made by the authors were shown.

The research problem arises since it was unknown what the learning experience would be in the students, who would be the object of study, with this modification. It can be thought that there are elements that favored the learning experience; however, there was no evidence, because this hybrid model had not been implemented previously.

This is how an instrument made up of 23 reagents was developed whose purpose was to evaluate the following variables: personal and family situation, use of technology, learning experience and socialization and coexistence. This instrument was applied at the university, to the students of the Bachelor of Business Administration and Management (LAE) of the active semesters of the period May-August 2022.

As a result of the study, it was found that the hybrid model implemented in the quarterly periods of September-December 2021 and January-April 2022, contributed to improving the learning experience and the skills acquired during the online model of the students of the Bachelor of Business Administration and Management from university.